Businesspeople with megaphones - West Business Development Center webinar

Fundamentals of PR: How to Reach a Million People (Without Spending a Million Dollars)

Details “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” This is the first in a series of sessions to help you learn how to add public relations (PR) to your business toolkit and market yourself in a new way to reach new audiences. Before we dig into the nuts and bolts of how to begin the work, we’ll provide an overview…

Handheld smartphone - West Business Development Center webinar

ABCs of Cyber Security: Find Out How to Be Safe Online

Details Even in the midst of the global COVID-19 pandemic, fire season and The increase in the number of at-home workers means increased risk for you and your organization. Join cyber security expert Tom Jacobson, founder of AreWeSafeYet.net, as he uncovers possible COVID-related scams that are happening right now and shares tips and tricks to staying safe online. Topics covered: Learning how to protect yourself and your organization Awareness of…

Craft tool assembly - West Business Development Center

Etsy: Get Selling Online, Part 2

Details Last year Etsy reported that small businesses selling on the platform contributed $4.7 billion to the economy. Now’s the time to capture your slice of those sales on Etsy! If you have a product to sell or already own an Etsy online store that’s not getting the sales you want, this workshop’s for you. With customers everywhere embracing the convenience of shopping from their computer or smartphone, it’s time…

Image: Disaster scene titled "The Important Stuff: What to Do When Disaster Strikes"

Emergency Preparation for Your Business: Protect Your Business Before It’s Too Late

Details Even in the midst of the global COVID-19 pandemic, fire season and potential public safety power shutoffs (PSPS) are upon us. According to the Federal Emergency Management Agency (FEMA), more than 40% of businesses never reopen after a natural disaster. At the West Business Development Center we know the reality of this fact all too well. We learned a great deal about the importance of preparation and lack of…